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1.
CONSUMER BEHAVIOR BUILDING MARKETING STRATEGY by
Edition: 9TH
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: ENGLISH
Publication details: NEW DELHI. TATA MCGRAW HILL CO LTD. 2007
Availability: Items available for loan: Saraswati College of Engineering (2)Call number: 658.834 2/HAW/BES, ... Items available for reference: Saraswati College of Engineering: Not for loan (1)Call number: 658.834 2/HAW/BES.

2.
CONSUMER BEHAVIOR BUILDING MARKETING STRATEGY (WITH CD) by
Edition: 9TH
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: ENGLISH
Publication details: NEW DELHI. TATA MCGRAW HILL CO LTD. 2009
Availability: Items available for loan: Saraswati College of Engineering (6)Call number: 658.834 2/HAW/BES, ...

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