ADVERTISING MANAGEMENT (Record no. 53390)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00413nam a2200169Ia 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 8177588508 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | ENGLISH |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.1/BAT/MYE |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | BATRA, RAJIV |
| 245 #0 - TITLE STATEMENT | |
| Title | ADVERTISING MANAGEMENT |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 5TH |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc | PEARSON EDUCATION PTE LTD. |
| Place of publication, distribution, etc | SINGAPORE. |
| Date of publication, distribution, etc | 2006 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 768 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | MYERS, JOHN G. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Text Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Bill Number | Total Checkouts | Full call number | Barcode | Date last seen | Bill Date | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | MMS | Saraswati College of Engineering | Saraswati College of Engineering | 18/07/2007 | BOOK-LAND ENTERPRISES, NAVI MUMBAI. | 250.00 | 294 | 659.1/BAT/MYE | 629MMS | 26/06/2017 | 18/07/2007 | Text Books | |||||
| Dewey Decimal Classification | MMS | Saraswati College of Engineering | Saraswati College of Engineering | 18/07/2007 | BOOK-LAND ENTERPRISES, NAVI MUMBAI. | 250.00 | 294 | 659.1/BAT/MYE | 630MMS | 26/06/2017 | 18/07/2007 | Text Books | |||||
| Dewey Decimal Classification | MMS | Saraswati College of Engineering | Saraswati College of Engineering | 18/07/2007 | BOOK-LAND ENTERPRISES, NAVI MUMBAI. | 250.00 | 294 | 659.1/BAT/MYE | 631MMS | 26/06/2017 | 18/07/2007 | Text Books | |||||
| Dewey Decimal Classification | MMS | Saraswati College of Engineering | Saraswati College of Engineering | 18/07/2007 | BOOK-LAND ENTERPRISES, NAVI MUMBAI. | 250.00 | 294 | 659.1/BAT/MYE | 632MMS | 26/06/2017 | 18/07/2007 | Text Books | |||||
| Dewey Decimal Classification | MMS | Saraswati College of Engineering | Saraswati College of Engineering | 18/07/2007 | BOOK-LAND ENTERPRISES, NAVI MUMBAI. | 250.00 | 294 | 659.1/BAT/MYE | 633MMS | 26/06/2017 | 18/07/2007 | Text Books |